Sales and Marketing Manager

*Sales & Marketing Manager – Job Description* Visit Pleasant Hill is a private, non-profit, mutual benefit corporation composed of 7 hotels, local businesses, local governments, and individuals seeking a better community through the visitor industry.
As a sales and marketing organization, the main objective of Visit Pleasant Hill is to promote and market Pleasant Hill, CA as a tourism destination.
*JOB DESCRIPTION* Position: Sales & Marketing Manager Reports To: Vice President, Sales & Marketing Job Schedule: Part-time - 30 hours Job Status: Exempt *PURPOSE OF POSITION* We are looking for a talented and enthusiastic Sales and Marketing Manager to support the sales and marketing initiatives of Visit Pleasant Hill.
As a top candidate, you enjoy being busy, spending time in Pleasant Hill capturing everyday moments for our social media, traveling for work, and attending tradeshows.
You excel at building strong relationships and managing details for many concurrent projects and priorities.
Day to day, you might be connecting with tour operators, leisure buyers, and industry partners, making plans to attend a trade show, or coordinating participation in tourism industry events.
*Objectives:* 1.
Generate qualified leads in the target market segments you’re responsible for that lead into conversions and book definite room nights for Visit Pleasant Hill hotels.
2.
To increase awareness of Visit Pleasant Hill as a desirable destination.
3.
Strengthen relationships with key stakeholders and travel trade associations.
*JOB RESPONSIBILITIES:* *Marketing * Content sourcing for social media * Assist in the sourcing of engaging and relevant content for various channels, including social media, blogs, newsletters, and websites.
This includes being in the city of Pleasant Hill at least 2 days per week to capture everyday moments.
* Collaborate with the team to develop and support event promotion and marketing campaigns.
*Sales* * Prepare and execute a sales plan to achieve the desired business outcomes established by the Vice President of Sales and Marketing.
The plan would include customer retention, new customer acquisition, closing business techniques, sales activities for that year, customer-facing events, recommended tradeshows, and other tactics to achieve the sales goal.
* Overall management of Visit Pleasant Hill’s sales effort including, but not limited to tour operators, groups, incentives, weddings, reunions, and meetings.
* Oversee overall administration, promote, and manage sales efforts, and lead distribution.
* Achieve a yearly booking room night and revenue goal established by the VP of Sales and Marketing.
* Consistently and effectively track all customer and sales activity in the approved CRM system.
* Be knowledgeable and up-to-date on Pleasant Hill happenings and knowledgeable of industry trends facing Pleasant Hill and the entire tourism industry.
* Coordinate, execute, and attend all trade shows related to the target segments.
* Hotel staff and Community development and education to ensure hospitality partners understand Visit Pleasant Hill and how to engage with potential clients brought by Visit Pleasant Hill.
* Continue to partner with regional CVBs (Visit Concord, Visit Walnut Creek, Visit Tri-Valley, Visit Oakland, San Francisco, Sacramento, and CTTC) on FAM tours and joint sales calls.
* Develop relationships with airport sales and marketing teams including Buchanan, Oakland, and feeder cities.
* Maintain accurate lead generation and follow-up for all meetings, weddings, events, groups, reunions, and incentives leads.
* Sales calls, meetings to travel buyers, planners, and DMC, and ongoing communication with industry professionals.
* Support the DoSM in ensuring that all details are accurate and up to date on the hotels, and meetings capacity pages of the Visit Pleasant Hill website.
* Assist DoSM in developing marketing efforts for Meeting Planner brochures, FAM brochures and media about the meetings market.
* Assist on other projects directed by the CEO and VP of Sales and Marketing where needed.
*Requirements:* * Must have a tourism, or service sales background, or have an equivalent combination of education and experience.
* Must be able to travel on commercial airlines and have exceptional sales skills.
* Must be able to meet and exceed goals and be highly organized plus have strong communication skills both verbal and written.
* Must be interested in social media content creation * Ability to travel and occasionally work weekends, evenings, and holidays as required by the business.
Visit Pleasant Hill offers a competitive salary and comprehensive benefits.
This is a hybrid role within the East Bay Area, California.
All offers of employment are contingent upon satisfactory background checks and a clean driving record.
_Visit Pleasant Hill is an equal-opportunity employer.
We believe in hiring a diverse workforce and sustaining an inclusive culture.
We are committed to non-discrimination on any protected basis, such as race, religion, national origin, sexual orientation, gender, gender identity and expression, marital status, age, disability, pregnancy, medical condition, veteran status, or any other basis covered under applicable law.
_ Job Type: Part-time Pay: $45,000.
00 - $55,000.
00 per year Expected hours: No more than 30 per week Benefits: * 401(k) matching * Dental insurance * Health insurance * Paid time off * Vision insurance Schedule: * Monday to Friday * Weekends as needed Travel requirement: * Travel People with a criminal record are encouraged to apply Work Location: Hybrid remote in Pleasant Hill, CA 94523